Thursday, April 4, 2013

Eastman Chamical- change process

Question 6-1: What were the main steps in the depart dish up?

1. ex metamorphose Process Definition

To management, interchange figure out means to prepare, initiate, realize, control, and finally change change processes on both corporate and personal level. The change process comprises four major steps or phases:

1. proviso: Identify the legitimate need for change; make advert stakeholders aware of the changes required and relevant issues or implications; encourage conversation among all parties affected by the change; assess facility to proceed with the change process.

2. Acceptance: Get endorsement by key stakeholders of the chosen direction; secure the necessary withstand and resources; establish a cross-functional team to design the implementation process and refreshful structure; assess specific needs and goals; turn a vision statement of how the company will forge in the future.

3. Implementation: Analyze the systems and processes involved in the change; redesign the processes; implement the changes.

4. Commitment: Evaluate the outcomes of your change endeavour based on the original goals; continue to improve the process; ensure continued support for the process.(http://strategis.ic.gc.ca)

2. Main Steps in Change Process of Eastman Chemicals (EC)

The major goal of EC was to upraise product quality, customers satisfaction and profit.

2.1 Preparations

The first step in change process of EC was preparation.

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The prime management based on SWOT principle identified firms impuissance and strength, and prioritized improvement opportunities. precaution found the firm more concentrated in new product creating but overlooked what customers needs. Besides, product innovation is much the result of bringing to market a new management to provide benefits or value to customers or solve problems, yet, when top management started to think about reengineer the product-innovation process, they found another weakness in EC operation was less communication and cooperation in the midst of divisions, it resulted wasting both in time and new products creating. Otherwise,

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