Marketing Plan

Advertising Dr. Gupta 18 March 2012 Team Project trade Plan Table of Contents Page merchandise Letter…………………………………… 3 Introduction………………………...………..…….... 4-5 SWOT compendium………………………......…...…….. 6-7 Marketing Objective……………………………….. Marketing Strategy……………………………….... Customer Characteristics…………………………. Marketing Letter Introduction The world economy has undergone a radical transformation in the last two decades. Geographical and cultural distances have shrunk importantly with the advent of airplanes, fax machines, global computers, and world televisions satellite beam and most important the internet. These advances have allowed short letter corporations to widen comfortably both their markets and their supplier sources. In todays business world, people prefer to go Global. Globalization is about ecumenical economic activity - about open markets, competition and the superfluous flow of goods, services, capital and k at one timeledge. It has made the world economy much(prenominal) efficient.

As global companies reach local markets, local companies enter global ones. The resulting competition increases product quality, widens the range of available goods, and keeps prices low. Consumers all over are the big winners from the globalization process. Globalization actually creates more diversity. While it expands into international markets, making products and services universally available, it to a fault increased consumer choice. The good news is that the globalization substance a much larger market for goods and services. The bad news is that these companies now face a greater number of competitors. Environmental deadening presents many opportunities for companies that can create more effective means of protecting or cleaning up the environment. Infrastructure oversight provides huge opportunities for companies in the construction, transportation, and communication... If you want to get a good essay, order it on our website: Orderessay

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