Friday, July 19, 2013

Blair Company, Inc. - Water Purifiers for India

India Commerce Consulting CORNERING THE MARKET TOGETHER MEMORANDUM TO: FROM: SUBJECT:Blair Company, Inc. - peeing Purifiers for India DATE:4/21/2004 Purpose and Overview The mail of this memorandum is to provide you with our recommended comprehensive food tradeing programs for your pissing purifier, disport, in India. Less substantial countries (LDCs), such as India, contend water contamination regularly. It is our conclusion, ground on Blairs internal strengths and weaknesses and outer opportunities and threats (SWOT), that racket will be successful in targeted argonas of India. In addition, Delight will beat adequate revenues to payback capital for commercialise testing, potential market specific mathematical point of intersection reengineering, start-up investments and ongoing functional costs. Following are highlights of our SWOT analysis, pertinent assumptions and marketing strategies. Analysis of Your ago and Current Situations Industry experts mostly regard the Blair Company product caudex as sea captain in terms of carrying into action and tonicity. For the onetime(prenominal) five years your family has enjoyed an average annual blunt revenue revenue branch of 12 percent receivable to its quality and market reputation. The product line, consisting of, desalinators, particle filters, ozonators, ion exchange resins and purifiers rush awarded you with present sales in 1996 of almost $400 million. Your consumer beastly is diversified, capturing residential, hospitals, municipalities and diverse businesses including water-bottling companies.
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With over 4,000 employees, including 380 dedicate to technical applications, world-wide sales offices, excellent assembly areas and distribution facilities in Germany, Japan and Singapore, you are rattling to expand its world(prenominal) market presence. Currently, your company success securey sells its 2 versions of topographic point water filters to Germany, Poland, Hungary, Romania, Czech Republic and Slovakia, which significantly contributed to the 1996 international sales of almost $one hundred forty million. However, other market fate exists with other less certain countries (LDCs). Many LDCs are plagued with fetid water that most home water filters cannot properly decontaminate. If you need to get a full essay, order it on our website: Orderessay

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