Name: Kevin Snaterse
Assessors: L.Szanati and A.J Diependaal
Class: 1IBS1
hypertext transfer protocol://www. sellingteacher.com/Lessons/lesson_what_is_ marketing.htm
Task 1
1.1Describe the concept and principles of marketing.
a) Provide two definitions of marketing.
1: The management process responsible for identifying, anticipating and satisfying customer requirements profitably.
2: Marketing is the social process by which individuals and groups obtain what they urgency and require through creating and exchanging products and value with others.
b) Identify the broad generates of organisations of the private, populace and unpaid sectors.
The broad aim of the private organisation is to sack bills. Albert Heijn is a private organisation that wants to earn money. The Albert Heijn is using marketing to get a heap customers. The Albert Heijn promote a lot on the television and on the internet.
The broad aim of the humanity organisation is to service society. Like the Isala klinieken. People that work in a hospital must help sick nation or operate people.
To make money isn’t the aim of a hospital. But a hospital need money to help people. The hospitals earn funds from the government.
The broad aim of the voluntary organisation is a bite like the public organisation. A voluntary sector like the Unicef wants to helps little children in the world. in that location are a lot of children that works but in that location under 18. And there are a lot of children poor. The Unicef is nerve-wracking to help the problems. Unicef get funds from citizens. With the money the Unicef is helping the poor children. So this organisation aren’t to get profit.
c) Describe how marketing supports these aims.
Marketing support these aims with the 4 P’s.
harvest: Product means the combination of goods and services that are offered to the target consumer....If you want to get a full essay, order it on our website: Orderessay
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